November U.S. light vehicle sales down on weak car volume




» Click here for more detailed sales data
» Click here to skip the data and read the articleCLICK HERE to view this full table

Automaker Nov. 2018 Nov. 2017 Pct. chng. 11 mos. 2018 11 mos. 2017 Pct. chng.
BMW of N.A. 31,948 32,173 -0.7% 318,534 314,869 1.2%
    BMW 28,330 28,049 1.0% 276,657 271,432 1.9%
    Mini 3,528 4,038 -12.6% 40,887 42,494 -3.8%
    Rolls-Royce* 90 86 4.7% 990 943 5.0%
  BMW of N.A. 31,948 32,173 -0.7% 318,534 314,869 1.2%
FCA US 181,310 154,919 17.0% 2,038,684 1,887,430 8.0%
    Alfa Romeo 1,957 1,440 35.9% 21,854 9,997 118.6%
    Chrysler 13,094 16,510 -20.7% 153,539 171,337 -10.4%
    Dodge 33,196 28,845 15.1% 426,796 419,111 1.8%
    Fiat 1,309 1,733 -24.5% 14,544 24,754 -41.2%
    Jeep 73,784 66,001 11.8% 892,778 755,317 18.2%
    Ram 57,970 40,390 43.5% 529,173 506,914 4.4%
  FCA US 181,310 154,919 17.0% 2,038,684 1,887,430 8.0%
    Maserati* 950 1,140 -16.7% 10,313 12,272 -16.0%
Fiat Chrysler Automobiles 182,260 156,059 16.8% 2,048,997 1,899,702 7.9%
Ford Motor Co. 195,255 210,205 -7.1% 2,265,590 2,334,290 -2.9%
    Ford 186,048 201,296 -7.6% 2,173,529 2,233,750 -2.7%
    Lincoln 9,207 8,909 3.3% 92,061 100,540 -8.4%
  Ford Motor Co. 195,255 210,205 -7.1% 2,265,590 2,334,290 -2.9%
General Motors* 248,740 245,387 1.4% 2,657,020 2,693,702 -1.4%
  General Motors* 248,740 245,387 1.4% 2,657,020 2,693,702 -1.4%
Honda Motor Co. 120,534 133,156 -9.5% 1,449,713 1,492,112 -2.8%
    Acura 14,053 12,716 10.5% 142,160 139,540 1.9%
    Honda 106,481 120,440 -11.6% 1,307,553 1,352,572 -3.3%
  Honda Motor Co. 120,534 133,156 -9.5% 1,449,713 1,492,112 -2.8%
Hyundai-Kia 102,601 101,513 1.1% 1,154,469 1,168,590 -1.2%
    Genesis 417 1,776 -76.5% 9,698 18,646 -48.0%
    Hyundai 57,083 55,435 3.0% 602,526 603,315 -0.1%
    Hyundai Motor America 57,500 57,211 0.5% 612,224 621,961 -1.6%
    Kia Motors America 45,101 44,302 1.8% 542,245 546,629 -0.8%
  Hyundai-Kia 102,601 101,513 1.1% 1,154,469 1,168,590 -1.2%
Jaguar Land Rover N.A. 11,744 9,862 19.1% 108,547 102,939 5.4%
    Jaguar 3,197 3,061 4.4% 27,021 36,180 -25.3%
    Land Rover 8,547 6,801 25.7% 81,526 66,759 22.1%
  Jaguar Land Rover N.A. 11,744 9,862 19.1% 108,547 102,939 5.4%
Mazda N.A. 20,660 21,469 -3.8% 274,455 262,577 4.5%
  Mazda N.A. 20,660 21,469 -3.8% 274,455 262,577 4.5%
McLaren Automotive 142 116 22.4% 1,337 879 52.1%
  McLaren Automotive 142 116 22.4% 1,337 879 52.1%
Mercedes-Benz USA 32,979 34,242 -3.7% 319,159 335,895 -5.0%
    Mercedes-Benz 32,879 34,112 -3.6% 318,005 332,990 -4.5%
    Smart USA 100 130 -23.1% 1,154 2,905 -60.3%
  Mercedes-Benz USA 32,979 34,242 -3.7% 319,159 335,895 -5.0%
Mitsubishi Motors N.A. 7,688 8,609 -10.7% 109,088 95,185 14.6%
  Mitsubishi Motors N.A. 7,688 8,609 -10.7% 109,088 95,185 14.6%
Nissan North America 110,513 135,985 -18.7% 1,345,157 1,455,238 -7.6%
    Infiniti 14,086 13,026 8.1% 131,215 137,036 -4.2%
    Nissan 96,427 122,959 -21.6% 1,213,942 1,318,202 -7.9%
  Nissan North America 110,513 135,985 -18.7% 1,345,157 1,455,238 -7.6%
  Nissan/Mitsubishi** 118,201 144,594 -18.3% 1,454,245 1,550,423 -6.2%
Subaru of America 56,782 51,721 9.8% 615,594 584,614 5.3%
  Subaru of America 56,782 51,721 9.8% 615,594 584,614 5.3%
Tesla Motors* 21,700 4,200 416.7% 150,700 43,800 244.1%
  Tesla Motors* 21,700 4,200 416.7% 150,700 43,800 244.1%
Toyota Motor Sales U.S.A. 190,423 191,617 -0.6% 2,205,762 2,211,532 -0.3%
    Lexus 26,446 27,118 -2.5% 262,786 269,671 -2.6%
    Scion 3 199 -98.5%
    Toyota 163,977 164,499 -0.3% 1,942,973 1,941,662 0.1%
    Toyota/Scion 163,977 164,499 -0.3% 1,942,976 1,941,861 0.1%
  Toyota Motor Sales U.S.A. 190,423 191,617 -0.6% 2,205,762 2,211,532 -0.3%
Volvo Car USA 8,181 7,854 4.2% 89,437 71,825 24.5%
  Volvo Car USA 8,181 7,854 4.2% 89,437 71,825 24.5%
VW Group of America 49,803 54,296 -8.3% 578,532 563,546 2.7%
    Audi 17,082 19,195 -11.0% 200,558 199,534 0.5%
    Bentley 165 247 -33.2% 1,807 2,107 -14.2%
    Lamborghini* 94 92 2.2% 1,034 1,003 3.1%
    Porsche 5,673 5,555 2.1% 53,116 51,507 3.1%
    VW 26,789 29,207 -8.3% 322,017 309,395 4.1%
  VW Group of America 49,803 54,296 -8.3% 578,532 563,546 2.7%
Other*** 291 296 -1.7% 3,197 3,172 0.8%
Total 1,392,244 1,398,760 -0.5% 15,695,288 15,634,467 0.4%

Numbers in this table are calculated by Automotive News based on actual monthly sales reported by the manufacturers and may differ from numbers reported elsewhere.
Source: Automotive News Data Center
Note:
*Estimate
**Renault-Nissan acquired controlling interest in Mitsubishi Motors on Oct. 20, 2016.
***Reflects Aston Martin, Ferrari and Lotus sales.

American Honda sales are now down 2.8 percent for the year.

{{/content}}

Ford, Toyota, Nissan and American Honda posted declines as the industry continued to reel from plunging demand for passenger cars.

Ford Motor Co. recorded a 7.1 percent overall drop, its third straight monthly decline. Toyota Motor Corp. fell less than a percentage point while America Honda Motor Co. chalked up its biggest setback of the year. Nissan Motor Co. was off 19 percent, dragged down by a staggering 33 percent drop in demand for cars. 

FCA US, meanwhile, rode higher retail and fleet sales to a 17 percent increase, its third consecutive double-digit gain and ninth straight overall.

General Motors no longer releases U.S. monthly sales results but the Automotive News Data Center estimates the company’s November volume rose 1.4 percent. Bloomberg, citing sources, said GM posted a gain by boosting deliveries to fleet customers.

Car drag

Car sales, which are on track to decline for the fifth straight year, have become the biggest drag on the overall new-vehicle market.

“The market continues to abandon cars, with no end in sight. Automakers have slowed or stopped production, so inventory is down, and buyers are mostly looking at trucks and SUVs,” said Karl Brauer, executive publisher of Autotrader and Kelley Blue Book. “Every time we think we’ve hit the bottom in car market share another month passes with trucks and SUVs gaining while cars lose. This is the reality that recently drove Ford and GM to announce plans to further reduce car production. Who can blame them?”

Company by company

At Ford, sales last month dropped 7.6 percent at the Ford division. Volume rose 3.3 percent at Lincoln.

Overall, Ford said truck demand slipped 2.3 percent while SUV and crossover sales dropped 4.9 percent. But car deliveries skidded 20 percent and are now down 18 percent for the year.

Toyota Motor Corp. sales slipped 0.6 percent behind a 17 percent decline in car deliveries that failed to offset an 11 percent gain in light-truck demand. Sales slipped 0.3 percent at the Toyota division and 2.5 percent at Lexus.

Demand for the Toyota Camry plunged 30 percent and is now down 8.6 percent for the year.

At FCA US, volume advanced 12 percent at Jeep, 44 percent at Ram, 15 percent at Dodge and 36 percent at Alfa Romeo. But sales skidded 21 percent at the Chrysler brand and 24 percent at Fiat. 

Retail sales in November rose 6 percent to 136,704, FCA US said, with fleet shipments hitting 44,606, or 25 percent of total company deliveries.

At Nissan Motor Co., volume dropped 22 percent at the Nissan brand but rose 8.1 percent at Infiniti. In addition to slumping car shipments, Nissan’s light-truck sales dropped 8.4 percent as the company continues to dial back on incentives and fleet business.

At American Honda, volume dropped 9.5 percent in November, dragged down by a sharp decline in demand for the Civic and other cars. An 11 percent increase in Acura sales wasn’t enough to overcome an 12 percent decline at the Honda brand. American Honda sales are now down 2.8 percent for the year.

The November totals included a 30 percent plunge in Civic sales. Its bigger passenger-car sibling, the Accord, managed a 1.6 percent increase for the month but is down 13 percent for the year. Overall, American Honda’s car sales dropped 13 percent and light-truck deliveries fell 7 percent last month.

Hyundai Motor America sales rose 0.5 percent, with the Hyundai brand up 3 percent but Genesis dropping 77 percent. Kia reported a gain of 1.8 percent.

Among other automakers, VW brand deliveries dropped 8.3 percent, Mazda dropped 3.8 percent and Subaru sales rose 9.8 percent to 56,782, a record for November, and extending the company’s year-over-year gains to 84 straight months.

Among other luxury brands, BMW advanced 1 percent, Porsche gained 2.1 percent, Volvo edged up 4.2 percent and Jaguar said it posted its first gain of the year with an November increase of 4 percent. Land Rover volume spiked 26 percent. Mercedes dropped 3.6 percent and Audi volume dropped 11 percent.

“November’s sales slowdown signifies a new normal that we can expect through at least the end of 2018, and likely into 2019,” said Jeremy Acevedo, manager of industry analysis at Edmunds. “Although sales remain at a healthy level, factors such as increasing market saturation, rising transaction prices and elevated interest rates continue to create headwinds for the industry overall.”

U.S. sales were up 0.5 percent through October, helped by higher fleet shipments that have offset lower demand from individual customers.

While falling gasoline prices and healthy payrolls have helped sustain economic growth, rising interest rates, volatile equity markets and trade fears have undermined auto sales, analysts say.

Incentives

J.D. Power estimates the average incentive for a new car or light truck was $3,783 in the first several weeks of November, down from $4,068 in November 2017. ALG estimates average incentives slipped to $3,672 per vehicle last month from $3,803 in November 2017, with the Detroit 3, Nissan and Volkswagen Group among the highest spenders. (See chart below.)

Odds, ends

• There were 25 selling days last month, the same as in November 2017.

• J.D. Power estimates light trucks accounted for 71.2 percent of new-vehicle retail sales through Nov. 18 — the highest level ever for the industry — and the second consecutive month above 70 percent.

• The average transaction price for a new light vehicle was $34,438 in November, up 1.7 percent from a year earlier, ALG says.

• Days to turn, the average number of days a new vehicle sits on a dealer lot before being sold to a retail customer, was 70 days through Nov. 11, down four days from Nov. 2017, J.D. Power says.

• Fleet deliveries are expected to total 263,300 in November, up 3.5 percent from November 2017, J.D. Power estimates. And fleet volume is expected to account for 19 percent of total light-vehicle sales, up from 18 percent in Nov. 2017.

• The annual percentage rate on new financed vehicles averaged 6 percent in November, compared with 6.2 percent in October, Edmunds said Monday, attributing the month-over-month dip to a bump in 0 percent finance deals from automakers compared with November 2017.

Quotable

“The industry had a steady, consistent performance [in November] much in the same range it has all year.”

— Mark LaNeve, Ford’s vice president of U.S. marketing, sales and service  

“Consumers continue to pay near record amounts for new vehicles, despite the headwinds of stock market volatility and rising interest rates. 2019 was expected to be a year of transition with regards to sales, average transaction prices and incentive spending, instead we’ve seen automakers making all the right moves to sustain transaction prices and decrease incentives while maintaining a robust 17 million annual sales rate.”

— Eric Lyman, ALG’s chief industry analyst

Michael Martinez contributed to this report.

November incentive outlays for U.S.

Manufacturer November 2018 forecast November 2017 October 2018 Percentage change vs November 2017 Percentage change vs October 2018
BMW (BMW, Mini) $5,479 $5,397 $5,568 1.5% -1.6%
Daimler (Mercedes-Benz, Smart) $5,627 $5,186 $5,806 8.5% -3.1%
FCA (Chrysler, Dodge, Jeep, Ram, Fiat) $4,379 $4,226 $4,352 3.6% 0.6%
Ford (Ford, Lincoln) $4,461 $4,667 $4,374 -4.4% 2.0%
GM (Buick, Cadillac, Chevrolet, GMC) $4,442 $4,770 $4,229 -6.9% 5.0%
Honda (Acura, Honda) $2,023 $1,954 $1,965 3.5% 3.0%
Hyundai $2,710 $3,147 $2,669 -13.9% 1.6%
Kia $3,725 $3,439 $3,749 8.3% -0.6%
Nissan (Nissan, Infiniti) $4,329 $4,372 $4,326 -1.0% 0.1%
Subaru $1,141 $1,242 $1,165 -8.1% -2.0%
Toyota (Lexus, Scion, Toyota) $2,565 $2,784 $2,495 -7.9% 2.8%
Volkswagen (Audi, Porsche, Volkswagen) $3,800 $3,806 $3,789 -0.2% 0.3%
Industry $3,672 $3,803 $3,617 -3.4% 1.5%
Source: ALG




Be the first to comment

Leave a Reply

Your email address will not be published.


*